THE TALK YOUR AUDIENCE DIDN'T KNOW THEY NEEDED - BOOK ALYS FOR 2026

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SPEAKING & KEYNOTES

The talk your audience didn't know they needed.

Most business talks enter the conversation after someone has already chosen their idea. Alys speaks about what happens before, the moment most founders, innovators and educators skip, that costs them everything. Drawing on 23 years of building businesses and a framework tested across 600+ real ventures, her sessions change the way people think about ideas. Permanently.

WHY ALYS?

23 Years Building and running real businesses

600+ Ventures Have applied this framework in the real world

$7.9M+ In verified revenue generated by those who learned it

The framework isn't theoretical. It has been tested live, across real businesses,
with real money on the line.
HOW ALYS WORKS WITH YOUR PROGRAMME

Four ways Alys delivers.

Every session is tailored to your audience, your context and your goals, whether you're programming a conference, building a curriculum or designing an innovation sprint.

Keynote 

High impact session for conferences, summits and business school events. 60–90 minutes.

Workshops

Half or full day. Hands-on application of the Viable commercial validation framework with your team or cohort.

Masterclass

Deep dive for MBA programmes, accelerators and innovation labs. Participants validate their own idea live during the session.

Corporate Briefing

A focused session for leadership teams, venture boards and corporate innovation units exploring evidence-first decision making at scale.
KEYNOTE

The Validation Gap

What entrepreneurship education is getting wrong and the step nobody teaches before the business model canvas.

There is a step missing from almost every entrepreneurship curriculum. It is the most important one. This keynote names the gap, explains why it exists, and shows what changes when founders get the intelligence they were never taught to ask for. Audiences leave permanently changed in how they think about business ideas.

Designed for: 

Business Schools · MBA Programmes · Entrepreneurship Conferences · Innovation Summits

 

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KEYNOTE

Before You Build

Why 42% of businesses fail before they launch, and how revenue data changes that statistic before a single resource is committed.

The most preventable cause of business failure is also the least addressed in business education: launching the wrong idea. This keynote introduces the concept of pre-launch revenue validation, what it is, why it matters, and what becomes possible when founders have access to it before they commit to building anything.

Designed for:

Innovation Labs · Startup Accelerators · Founder Communities · Corporate Innovation Teams

 

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KEYNOTE

Opportunity Intelligence

How founders, innovation teams and investment committees learn to read markets before they move, and why most of them are looking at the wrong signals.

The difference between a business that captures a market and one that arrives too late is almost never talent or effort. It is timing, and timing is readable, if you know where to look. This keynote introduces the concept of opportunity intelligence: the capacity to identify commercially viable ideas before they become obvious to everyone else. Practical, data-driven and immediately applicable to the way your audience thinks about ideas.

Designed for: 

Innovation Labs · VC-Backed Teams · Corporate Strategy · Entrepreneurship Conferences

 

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WORKSHOP

Is Your Idea Actually Viable?

The live validation workshop. Participants bring a real idea and leave knowing whether it is worth building.

This is the flagship workshop behind the Viable framework. Participants bring a business idea, a product concept or an innovation challenge. Over the course of the session they apply the research-first methodology to their own idea and leave with a data-backed answer. Not a feeling. Not a guess. Evidence. This workshop has been delivered to founders, students and business teams across the globe.

Designed for:

MBA Cohorts · Accelerator Programmes · Innovation Lab Sessions · Corporate Venture Teams

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MASTERCLASS

The Viable™ Masterclass

The complete commercial validation experience. Built for MBA programmes, startup schools and innovation labs that want participants to leave with a working validation, not just a theory.

This is the deepest engagement Alys offers. Over a structured deep-dive session, participants work through the full Viable framework applied to their own idea or venture. They leave with a data-backed validation — evidence of whether their idea has a market, what that market looks like, and whether the timing is right to build. This session is designed to sit before every other framework your curriculum already teaches. Before the canvas. Before the pitch. Before the plan.

Designed for:

MBA Programmes · Startup Schools · Innovation Lab Cohorts · Accelerator Final Cohorts

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WHAT PEOPLE SAY

Sessions that change the way people think about ideas.

"I came across Alys and she taught me how to find a profitable niche early. I made 500 sales in my first 4 months. Fast forward to now, I earn more in 2 months than I did all year in my old job."

Lori, Real Estate USA

 

 

Ready to book or want to talk it through first?

Every speaking engagement is different. Whether you need a 20 minute keynote or a full day workshop, the conversation starts with a call. Tell Alys about your audience, your event and what you want them to leave knowing. 

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FOR INSTITUTIONS & EDUCATORS

Interested in bringing Viable™ into your programme?

Viable is a licensable commercial validation framework currently being made available to universities, MBA programmes and innovation labs. If you want to explore what a Viable partnership looks like for your institution register your interest below.

 

Alys Maley is an entrepreneur, revenue researcher and the creator of Viable™ the commercial validation framework that tells you which idea is worth building before you commit to it.